mParticle makes it easy to holistically manage customer data along the entire product and customer lifecycle. Teams across companies like Starbucks, NBCUniversal, Spotify and Airbnb use mParticle to deliver great customer experiences and accelerate growth. We simplify customer data infrastructure resulting in cleaner code, improved site and app performance, less maintenance and reclaimed engineering time. Founded in 2013, mParticle is headquartered in New York City with offices in San Francisco, Seattle, Sydney, and London.